What Next in E-commerce? UCP is a Big Thing
Universal Commerce Protocol (UCP) is an open-source standard co-developed by Google and Shopify, Etsy, Wayfair, Target, and Walmart, supportd by...
Social media
Rethinking Social Storefronts – Secure Sales Environments
Yes, it's true - the rise of social media has revolutionized how businesses market and sell their products. Social storefronts...
How to integrate influencer marketing and e-commerce?
A profound transformation, marked by a significant shift from traditional search engine reliance to a thriving ecosystem of social media...
Unilever is fostering a massive network of influencers
Unilever’s CEO, Fernando Fernandez, boldly declared that the time for “lazy marketing”—characterized by a few high-budget advertisements each year—is over....
