Ad Context Protocol – the Survival Kit for Brands
The Ad Context Protocol (AdCP) was launched on October 15th, 2023, by a consortium of publishers, platforms, agencies, and technology...
Advertising
$200,000 to participate in testing ad placements in ChatGPT
Criteo, a leading advertising technology company, has announced a groundbreaking partnership with OpenAI that allows advertisers to purchase ads within...
WTF is going on with the search traffic now?
The dynamics of search traffic are undergoing transformative changes. Dramatic changes, one can say. It's reshaping how brands attract and...
Overview of OpenAI’s Ad Pilot Program
OpenAI officially launched advertisements in ChatGPT on February 9, 2026, marking a significant shift in its monetization strategy. This move...
