Open Marketing https://validator.w3.org/feed/docs/rss2.html Google Analytics illegal in Austria and France Acxioms „hybride Personalisierung” – Pseudowissenschaft Google wird nicht gezwungen, sein Adtech-Geschäft aufzuspalten ChatGPT Nearly Doubles Audience in 12 Months KI – leistungsstarkes Überwachungs- und Profilinginstrument Unilever is fostering a massive network of influencers How to integrate influencer marketing and e-commerce? The Open Web’s Next Chapter: Reinvention or Irrelevance? Rethinking Social Storefronts – Secure Sales Environments Acxiom’s “Hybrid Personalization” – Pseudoscience Shopping-Assistenten: die Lösung für ein nicht vorhandenes Problem Shopping Assistant: solving a problem that does not exist What Next in E-commerce? UCP is a Big Thing Turkish marketing companies – legality of data transfer Hidden bottom line of the Texas lawsuit against Netflix Teads Sues Google. Ad Practices Were Never Retired Pricing Engines – What They Are and Do I Need One? A Shift Towards Privacy-First Analytics in Europe Türkische Marketingunternehmen – Rechtmäßigkeit der Datenübermittlung Commerce Technology and the Impact of AI in 2026 Mautic, probably the best marketing automation in e-commerce Generative AI – powerful surveillance and profiling tool Sephora Tests a New Collaboration Model with Creators This is Marketing Automation, Not! Concerns of e-commerce Google Won’t Be Forced to Break Up Its Ad-Tech Business Leaders 2026 Don’t reallocate budget away from proven performance drivers OpenAI Expands Ads Pilot to More Countries OpenAI Pulls the Plug on Sora Sephora testet ein neues Kooperationsmodell mit Creators Agencies shifting to AI-first: roles, training, change What’s Happening in Email Marketing? -40% in Open Rates! Adaptive Agencies: Reinventing the Modern Marketing Model Should I measure ROI for promotional emails? WTF is going on with the search traffic now? Commerce Everywhere – the Main Shift in The Last Two Years How to Increase Conversions from Influencer Marketing? Only 39% of marketers measure business outcomes Augmented Reality in Marketing. Does it sill work? Google launches AI Max for Search. Changes in tools Meta Is Quietly Becoming a Bigger Ad Business Than Google Practicality of Boycotts and The Role of Marketing Prioritizing Security: Steps to Protect Sensitive Company Data Overview of OpenAI’s Ad Pilot Program $200,000 to participate in testing ad placements in ChatGPT Ad Context Protocol – the Survival Kit for Brands The New Trend in AI-driven Sales Training Ofcom: 96 sites checked, 6 entities fined for £3M AI Still in the Marketing Spotlight in 2026 Alternatives